Organic social media management
Consistent, strategic content that builds trust, grows your audience, and frees up your time
Most small businesses know they should be posting consistently — but finding the time, ideas, and confidence to do it well is another story. That’s where organic social media management comes in.
We help you show up online with clarity, consistency, and purpose. No guesswork. No scrambling for last‑minute posts. Just a steady drumbeat of content that reflects who you are, what you offer, and why it matters.
What organic social media can do for you
Organic social isn’t about chasing trends or posting for the sake of it. It’s about building a brand people recognise, trust, and want to engage with.
You’ll get:
A clear content strategy aligned to your goals
Consistent posting that keeps your brand visible
Messaging that feels like you
Content that educates, inspires, and converts
More time back to focus on running your business
Whether you’re a small business, charity, or public‑sector organisation, this service gives you the structure and support of an in‑house team, without the overheads.
How it works
1. Strategy First
We start with a mini‑audit and a simple, practical strategy that sets the direction for your content, tone, themes, and audience priorities.
2. Content Creation
I create posts that reflect your brand voice, values, and goals — from educational explainers to behind‑the‑scenes storytelling.
3. Scheduling & Consistency
Your content is planned, approved, and scheduled in advance so you always show up with purpose.
4. Insights & Iteration
You’ll receive clear, jargon‑free insights so you understand what’s working and where to focus next.
Packages for small businesses & organisations
Three simple options: choose the level of support that fits your capacity, goals, and budget.
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Perfect for: Small businesses who need to stay active online but don’t have time to post consistently.
Includes:
8 posts per month (static, carousel, or mixed)
Light strategy: content themes + tone of voice guide
Monthly scheduling
Basic insights summary
Up to two platforms
Up to three hours support a month
Outcome: You stay visible, consistent, and credible — without the overwhelm.
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Perfect for: Organisations ready to build momentum, grow engagement, and strengthen their brand presence.
Includes:
12–16 posts per month
Full content strategy (audience, themes, messaging, competitor scan)
Scheduling + community management (light engagement)
Monthly insights with recommendations
Up to two platforms
Up to 10 hours a month
Outcome: A steady, strategic presence that builds trust and drives meaningful engagement.
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Perfect for: Teams without in‑house marketing who want a fully managed, insight-led social presence.
Includes:
20–24 posts per month
Full strategy + quarterly content planning
Scheduling + community management
Monthly insights report with actions
Up to three platforms
Up to 20 hours a month
Outcome: A polished, professional social presence that feels in‑house — without the cost of hiring.
Optional add-ons
Social media audit: A social media audit gives you a clear, honest view of what’s working, what’s holding you back, and where the biggest opportunities lie. You’ll receive practical, jargon‑free recommendations covering content, messaging, consistency, audience alignment, and platform performance — all designed to help you make smarter, more confident decisions about your social presence.
Content shoots (photo/video): If you need fresh, authentic visuals, I can arrange a content shoot that captures your brand in a way that feels natural and engaging. From behind‑the‑scenes moments to product shots and short-form video, you’ll walk away with a bank of high‑quality assets that elevate your posts and help your audience connect with the real people behind your business.
Paid social campaigns: For businesses ready to amplify their reach, I offer support with paid social campaigns that are targeted, strategic, and aligned to your goals. Whether you’re promoting a service, driving traffic, or boosting visibility, you’ll get clear messaging, well‑structured campaigns, and insight-led optimisation to ensure your budget works as hard as possible.
Email marketing support: If you want to nurture your audience beyond social, I can help you build simple, effective email sequences that educate, engage, and convert. From welcome flows to monthly newsletters, you’ll receive copy and structure that feel aligned with your brand and support your wider marketing goals.
Website content refresh: If your website no longer reflects who you are or what you offer, I can refresh your key pages with clear, compelling copy that improves clarity, consistency, and conversion. This includes refining your messaging, tightening your value proposition, and ensuring your digital presence feels cohesive across channels.
Customer journey mapping: For organisations wanting a deeper understanding of how customers move from awareness to action, I offer customer journey mapping that highlights key moments, friction points, and opportunities. You’ll receive a practical, insight-led map that helps you improve your content, service experience, and overall communication strategy.
Ready to take social off your plate?
Let’s build a social presence that works as hard as you do.
Why work with us?
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“Natasha is the reason I discovered my passion and talent in marketing. I was a young and keen receptionist when our paths crossed; I worked on the accommodation social media channels and Natasha carved out a path I could follow. She taught me the basics, planted seeds of inspiration and nurtured my curiosity. She empowered me to find my social media style and showed me how to maximise content.”
Diba A, 2021
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“A true, solid marketer with modern up-to-date knowledge, particularly within the digital and social area, Natasha is certainly someone that I've been able to rely on to deliver.”
Ian S, 2016
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“Natasha has devised and delivered a serious amount of growth for the Essex Scouts social media presence. She has turned these channels from broadcast into conversational tools that help change views of the local population of the charities work.”
Simon C, 2014
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